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literę A, B, C lub D. (4 pkt) EVOLUTION AND SHOPPING According to current research, the reason women love to spend hours browsing in shops while men prefer to be in and out of the high street in minutes goes down to the hunter-gathering past of the human species. Professor Daniel Kruger of the University of Michigan says that while women spent their days gathering food, men were hunters who made specific plans about how to catch and kill their prey. This explains why women would spend hours trying to find the right outfit, present or object, because in the past they spent ages trying to find the best quality and health giving foods. On the other hand, men decided in advance what animal they wanted to kill and then went looking for it. Once it was found – and killed – they returned home.
According to Professor Kruger, in prehistoric times women gained the skills of how to get the best quality food because if they chose the wrong berry or nut, it could kill. Therefore, in modern times women spend much more time choosing the perfect fabric, colour and texture. Also, they had to time harvests and know when a certain depleted patch would regenerate and yield good harvest again. For this reason, they are much more likely than men to know when a specific type of item will go on sale. By contrast, prehistoric men had to hunt for specific items, which is reflected today in their attitude to shopping. “Men often have a specific item in mind and want to get in, get it and get out. It’s critical to get meat home as quickly as possible.”
Because gathering food was a daily social activity in prehistoric times, young children were often included, much like they are today when women shop. By contrast, taking young children isn’t safe in a hunt and would likely hinder progress.
Professor Kruger believes that his study could be the answer to why there is so much conflict when couples shop together as well as help couples avoid fights in shops if they understood the reasons why each sex had different ways of deciding on the perfect present. “It helps demystify behaviours – guys, myself included, have been puzzled by why women shop the way they do. Women, on the other hand, can have a hard time understanding a man’s aversion to it.”
Adapted from “Shopping styles of men and women all down to evolution, claim scientists”
by Richard Alleyne, published on www.telegraph.co.uk
According to the article, the prehistoric man’s primary responsibility was to